Amid ongoing protests against police brutality and racism, a new campaign from organizations including the NAACP and the Anti-Defamation League is urging advertisers to pull their spending on Facebook ads for July, emphasizing the platform’s repeated failure to curb hateful and false content. The campaign, which is called“Stop Hate for Profit,” is just the latest effort to hold Facebook accountable for how its platform enables and even benefits from racism and misinformation. The organizations, which also include Color of Change, Common Sense, Sleeping Giants, and Free Press, point to several examples where they say Facebook has failed. They specifically point to the social network enabling “incitement to violence against protesters” amid recent anti-police brutality demonstrations; its decision to make Breitbart a news source on its platform and to enlist the Daily Caller as a fact-checking partner; its failure to remove Holocaust denial from the platform as a form of hate; and allowing voting disinformation to target black voters. (full article Vox)
The North Face is the biggest brand yet to join Facebook ad boycott (CNN)
Outdoor apparel brand The North Face has become the best-known company yet to commit to an advertising boycott of Facebook in light of the social media platform’s handling of misinformation and hate speech — a move that could open the door for other brands to do the same.
The brand’s decision responds to a pressure campaign by top civil rights groups, including the NAACP and the Anti-Defamation League, which on Wednesday began calling for advertisers to suspend their marketing on Facebook in the month of July. “We’re in,” The North Face tweeted. “We’re out @Facebook #StopHateForProfit.”
#WhatIsaid- Good, it’s about time! Hold the money until they act right! We as users should have a blackout day as well.